Hailing from the rolling hills of Boiling Springs, North Carolina, Gardner-Webb has been an underdog staple in the college community for decades.
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Updating a "Runnin' Bulldog" that has been around for nearly 50 years was no easy task. Our goal was to more accurately depict a determined 'dawg' charging toward victory. This sense of movement and energy is also reflected in the bold, italicized typography and wordmarks.
