Working alongside the Atrium Health team, we provided health information and benefits to the fan while emotionally connecting with the brand.
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Atrium Health has sports partnerships across the NFL, NCAA, NASCAR, MLS, MilB and the PGA – and needed to create a consistent and engaging creative strategy across all properties and fan moments. From physical activations on-site to venue signage, we created opportunities for fans to engage, learn and take ownership of their every day health.
